Quartier Belvedere Central (QBC)
Project communicationreturn to overview
We developed a comprehensive brand and marketing concept for the QBC project at Vienna Central Station. The challenge for this diverse office and business district was to create a clear brand identity that would suit both the customer and the project.
As well as providing marketing ideas and printed material, we were also responsible for creating a professional, impressive and individual website. Our in-house graphic design and Web development team was behind website development and implementation.
+ Situation analysis
+ Brand concept
+ Naming and design element development
+ Print & digital advertising
+ Local promotion of the business district on site, site information material
+ Web design and programming